The Rise of the Mobile-App Empowered Traveller


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The Rise of the Mobile-App Empowered Traveller

Recent survey of Amadeus  about how mobile apps are collectively increasing in market. Mobile Apps, simply offer a new channel to the traveler to experience these tools via their phones.

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There seems to be an app for every phase of travel – from inspiration to arrival. And as travel becomes more personalized, the potential of apps to influence our purchasing decisions, while creating merchandising opportunities for travel players is limitless.