Avis Budget (CAR), JetBlue Airways (JBLU) Sign Multi-Year Preferred Partnership Agreement
- Travel solutions
- Jun 19, 2015
Avis Budget Group announced that it has signed a multi-year preferred partnership agreement with JetBlue Airways. The new agreement significantly expands the existing marketing affiliation between the two companies, under which Avis Budget Group has served as a partner within JetBlue’s TrueBlue loyalty rewards program.
Under the new agreement, Avis Budget Group will promote its Avis Car Rental products and services as well as money-saving offers directly to JetBlue customers.The rental brand will also be featured on JetBlue’s online booking channel located at www.jetblue.com so that travelers can conveniently make car rental reservations when purchasing airline tickets. Car rental will be included as a convenient call transfer option for JetBlue customers booking by phone, so that they can easily make a car rental reservation directly with Avis